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The Competition Has an Elevator Speech – Do You?

The Competition Has an Elevator Speech – Do You?
From Recruiter - December 19, 2016

A WorkSphere survey released in September by Spherion Staffing Services reveals that, for the most part, employees can articulate what they do for a living in 30 seconds or less. Eighty-nine percent of employees feel confident in their ability to give an elevator speech, which suggeststhat a large portion of the workforce is equipped with the right tools to win the next job, promotion, raise, or company award.

Hiring managers have long lauded the elevator speech as the ticket to career advancement. Given that the majority of workers are able to eloquently describe their jobs in elevator pitches, how do individuals make their speechesstand out from the crowd? And for job seekers who dont have an elevator speech at the ready, what are the right (and most important) things to highlight in the short span of the elevator speech?

Titles Are Tough

One stumbling block many people experience while attempting to streamline their speech is their job title. More than a quarter (27 percent) of employees think that their job title misrepresents their role at work, and 24 percent say job titles impact their job satisfaction.

Its important for a title to be reflective of the job the employee is responsible for, says Spherion President Sandy Mazur. When job titles are representative of the role of the titleholder, the employee is more likely to be aware of where they fit in the overall picture of the company and compared to their peers in the industry.



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